Dani Nichols

NAPCO’s advanced tile coatings make even the most challenging refinishing jobs manageable, providing a professional finish with efficiency and ease. Whether you’re handling a commercial project or a spacious residential space, mastering the right techniques can help you tackle big tile with confidence.

When it comes to tile floor coatings, durability and ease of use are critical. For professional refinishers, the goal is to deliver a finish that not only looks great but also lasts. That’s why NAPCO’s Semi-Gloss Spray-On Tile Floor Coating has quickly become a standout in the industry. This product offers a blend of advanced features that outshine competitors, making it an essential tool for anyone looking to enhance their refinishing business.

Refinishing tile floors is a fantastic way to restore worn or outdated surfaces to their former glory without the need for a costly replacement.
However, achieving a professional, durable, and beautiful finish relies on meticulous preparation and careful application.
In this blog, we’ll walk you through the critical steps of tile refinishing using NAPCO’s advanced coating products, from surface preparation to final touch-ups and maintenance tips.

In this article, we will discuss how to build a referral network of other professionals in your community. This includes realtors, electricians, plumbers, and carpenters. You will learn that the key to receiving a significant number of referrals is to give out even more. You will learn the principle that givers get. You will learn how to establish those relationships and how to nurture them, so they help you build your business for years.

This article will discuss the strategies and tactics for closing a deal with a refinishing client on the first visit. Not every client will decide to work with you on the initial visit, but many will. Ensuring that this can happen is a process.

This month’s article will teach you how to gain follow-up refinishing projects from your current or recent customers. This will include when to discuss follow-up projects, how to ask for customer interest, and how to close the sale. We will also discuss how to approach recent customers to ask about follow-up projects, including conversation and call scripts.

Social media helps you tell a simple story about who you are, what you do, and the value you provide to your customers – and that is extremely valuable to you and your business. Social media is one piece of a unified marketing strategy.

While many businesses earn a significant portion of their revenue from referrals, it is also true that most businesses do not ask for referrals or systematically develop them. They are happy to receive referrals, but they are reluctant to ask for them. In this blog post, we discuss the value of referrals, the obstacles to getting referrals, and the effective strategies to develop them.

As you are growing your refinishing business one of the challenges is how to create scale and stability in your business. Multi-unit opportunities are one important way to do that. Multi-unit opportunities are found with hotels, apartment complexes, dormitories, and realtors. Each of these is slightly different in terms of what they care about, how, and why they buy. In this paper, we will profile each type of buyer and discuss how to approach and sell to them.

In the bath and kitchen refinishing market, there are several different types of buyers. Each type of buyer has their own priorities and unique buying process. Personas are very helpful in developing a profile for the customer, knowing what services they want, and how they buy. We’ve identified several personas for the refinishing business. Use them as a guide as you are prospecting and engaging with customers.