NAPCO Blog

For the first time since 2006, the Federal Reserve announced a hike in its short-term interest rates. Almost immediately, speculation took off across the media with questions about what this increase might mean for a variety of sections of the economy – the housing market being one of the most prominent suspects. Yes, home sales […]

Did you know that LinkedIn can help you discover the circle of potential clients and referral partners that work best for your business? By now, you’ve probably heard of LinkedIn’s Groups feature, which has been around for quite a while. However, with so many Groups out there to join – and you have the ability […]

Word-of-mouth referral is powerful as we can attest to – the question is how do we make it work for us more often? Frankly, we have to use times of year for the opportunities that present themselves, like the holidays, when your former customers are expecting to hear from old friends and colleagues. 9 out […]

Why does it seem like you never have enough time in the day to get the things done that you want? It could be that you’re spending precious minutes on tasks that don’t absolutely require you to work on them in “normal” business hours. One of the biggest culprits we see for sucking up time […]

We’re continuing to see a pattern that minor investments in the kitchen and bathroom areas of the home can pay off big-time for the home’s value. We know that can definitely ring true for improvements such as refinishing a kitchen countert op. Here are several other remodeling ideas in the immediate vicinity of your refinishing project […]

Despite all the newcomers to the online world, Facebook has shown it still has plenty of staying power for small businesses. Now the giant social network is rolling out some new features that are great for you to be aware of if your business has a Facebook Page. Call-To-Action Buttons At the top of your […]

A variety of replacement jobs are providing greater value for the money on a home’s resale than full-scale remodeling projects and the gap is widening according to Remodeling Magazine’s 2015 Cost Vs. Value Report. The Report, which examines the average cost on 36 popular remodeling projects in 102 U.S. markets, suggests that replacement projects, from […]

It’s true that people will remember you based on the work you do on the job from start to finish. But before you can get the job, first impressions matter and that includes visual elements that help you stand out from others the prospect may be considering. That’s what makes developing a good logo important. […]

It’s true that a good word from a trusted source can go an awfully long way. But what happens if one of your prospective customers has a referral that points to you and to someone else? What then? Or what if there’s no referral at all and the homeowner needs to rely on an impartial […]

  In a trend that reflects the changing contemporary tastes of homeowners, we’re seeing more people forego many of the “bells and whistles” associated with showers and tubs such as body sprays and shower jets. In addition, whirlpool tubs are losing some popularity too. Why? Functionality and practicality. Homeowners complain that whirlpools are too noisy […]