Marketing

In this article, we will discuss how to build a referral network of other professionals in your community. This includes realtors, electricians, plumbers, and carpenters. You will learn that the key to receiving a significant number of referrals is to give out even more. You will learn the principle that givers get. You will learn how to establish those relationships and how to nurture them, so they help you build your business for years.

This article will discuss the strategies and tactics for closing a deal with a refinishing client on the first visit. Not every client will decide to work with you on the initial visit, but many will. Ensuring that this can happen is a process.

This month’s article will teach you how to gain follow-up refinishing projects from your current or recent customers. This will include when to discuss follow-up projects, how to ask for customer interest, and how to close the sale. We will also discuss how to approach recent customers to ask about follow-up projects, including conversation and call scripts.

If you’re a refinisher looking to expand your reach and attract more homeowners or even commercial clients, Facebook ads can be a powerful tool. In this article, we’ll walk you through the steps to create a successful Facebook marketing campaign tailored specifically for your tub, tile, bath, and kitchen refinishing business.

Social media helps you tell a simple story about who you are, what you do, and the value you provide to your customers – and that is extremely valuable to you and your business. Social media is one piece of a unified marketing strategy.

While many businesses earn a significant portion of their revenue from referrals, it is also true that most businesses do not ask for referrals or systematically develop them. They are happy to receive referrals, but they are reluctant to ask for them. In this blog post, we discuss the value of referrals, the obstacles to getting referrals, and the effective strategies to develop them.

As you are growing your refinishing business one of the challenges is how to create scale and stability in your business. Multi-unit opportunities are one important way to do that. Multi-unit opportunities are found with hotels, apartment complexes, dormitories, and realtors. Each of these is slightly different in terms of what they care about, how, and why they buy. In this paper, we will profile each type of buyer and discuss how to approach and sell to them.

Your refinishing business is growing, and you need more help – but hiring can be tough. Wouldn’t it be nice if there was a foolproof formula to ensure every new hire would be a perfect fit? Unfortunately, there isn’t. But you can improve your chances of finding the perfect hire by writing a great job description and asking the right interview questions. In this article, we will review the important steps and considerations in hiring. We’ll focus on hiring refinisher techs.

Starting your website, or learning how to maintain it, doesn’t have to be a scary experience. There are numerous website building sites out there that offer an account set up tutorial and are making it easier to navigate the process. So, let’s dive into the basics, how to start.

If you are not communicating correctly to your target audience and, most importantly, to your customers, then your business will definitely suffer even if you thought you’d done all of the necessary steps to make sure people can find you.