Refinishing Business

This article will discuss the strategies and tactics for closing a deal with a refinishing client on the first visit. Not every client will decide to work with you on the initial visit, but many will. Ensuring that this can happen is a process.

This month’s article will teach you how to gain follow-up refinishing projects from your current or recent customers. This will include when to discuss follow-up projects, how to ask for customer interest, and how to close the sale. We will also discuss how to approach recent customers to ask about follow-up projects, including conversation and call scripts.

If you’re a refinisher looking to expand your reach and attract more homeowners or even commercial clients, Facebook ads can be a powerful tool. In this article, we’ll walk you through the steps to create a successful Facebook marketing campaign tailored specifically for your tub, tile, bath, and kitchen refinishing business.

As you are growing your refinishing business one of the challenges is how to create scale and stability in your business. Multi-unit opportunities are one important way to do that. Multi-unit opportunities are found with hotels, apartment complexes, dormitories, and realtors. Each of these is slightly different in terms of what they care about, how, and why they buy. In this paper, we will profile each type of buyer and discuss how to approach and sell to them.

In the bath and kitchen refinishing market, there are several different types of buyers. Each type of buyer has their own priorities and unique buying process. Personas are very helpful in developing a profile for the customer, knowing what services they want, and how they buy. We’ve identified several personas for the refinishing business. Use them as a guide as you are prospecting and engaging with customers.

NAPCO, Ltd. (North American Polymer Company), a bathtub and kitchen refinishing training company and producer of refinishing products, has announced the 2024 schedule for their 3-day Kitchen and Bath Refinishing Training Class.

Refinishing provides an alternative remodeling method to help satisfy homeowners’ needs without the time, hassle and mess that comes along with a full remodel. So, how do you market the refinishing business nowadays and how do you consider the price increase?

As a business owner, either as a solo refinisher, or one that operates a small team, it’s important to have a marketing strategy in place to help customers find you. So here we are providing two plans designed to get you to start thinking, planning, and making money without it taking you days and weeks.

We are pleased to announce and welcome Jack Trusell as NAPCO’s newest International Distributor. Based out of Denmark, this partnership allows us to supply refinishers around the world with NAPCO’s high-quality refinishing materials.

Businesses and entrepreneurs, including kitchen and bath refinishers, who saw the pandemic as something of a teaching experience and were able to learn and adapt, ultimately came out in better shape. The following is a look at a few of what we see as the most important lessons from the pandemic refinishers and entrepreneurs should consider for a thriving business.